Senior Manager - SEM and Paid Social Media - Chicago
This is an exciting opportunity to join a leading organization that is large enough to offer unparalleled opportunity to collaborate, operate and deliver within a stimulating and growing environment.
Search marketing/paid social media is a core component of the firm’s digital marketing program, supporting all areas of the organization. The demand for these programs is projected to grow at very rapid rates given the company’s focus on content marketing, whereby the promotion of original content leads a robust, digitally enabled marketing strategy.
This Senior Manager will be responsible for the oversight and strategy of all global search marketing (paid and natural) and paid social media initiatives supporting global marketing programs. This role requires an innovator who understands both marketing and technology, and who can aid with identifying business objectives and corresponding search/social solutions.
With 8 direct reports, this Senior Manager will be responsible for establishing and enforcing organization-wide search marketing/paid social media best practices, guidelines, and governance-related standards associated with the planning and execution of effective search marketing/paid social media programs.
The Sr Manager will also oversee all SEM/Social Media supplier/agency relationships involving contract negotiations and service offering explorations and oversee management of several million in global spend.
We are looking for someone with 10+ years of global search marketing experience (SEM and SEO) (5+ years’ paid social media experience) in a B2B environment; Strong strategic planning and analytical mindset, including the ability to break down complex data scenarios into digestible components.
We need a high level of energy, commitment and enthusiasm to take on a complex, challenging role in a dynamic, fast-paced organization.
Strong communication, presentation, project management and critical thinking skills.
This person should be expert at Excel; proficient with other MS Office products and hold a BA (MA is a plus).