Senior Manager, Public Relations - Consumer Prods, NY metro area
The Sr Manager, Public Relations is responsible for creating and implementing the Consumer Business Division’s PR/Communications initiative to drive brand awareness, preference and sales. As Sr PR Manager, you will develop strategy, tactics and plans to generate positive public awareness of the brand and it’s wide array of products in the home entertainment, home appliances and mobile area, drive PR campaigns to trade and consumer, lead events, manage PR agency, and work with internal stakeholders here and overseas such as product marketing partners.
You will also have responsibility for any crisis communications, all financial/budget issues for the area, and assist with relevant information for internal communications.
We are looking for someone with at least six years of experience in PR and marketing, media relations and event management. Experience in the industry is nice, but not necessary. We are looking for someone who is detail oriented and has solid written and verbal communication skills, solid interpersonal and negotiation skills and exceptional management skills.
Some specific tasks will include:
- Managing CEO messaging
- Major media placements
- Competitive activities
- Secure and manage interviews
- Respond to media inquiries
- Reporting and presenting to senior management
- Maintaining excellent relationships with the press
- Evaluation of external PR opportunities
- Sample distribution