Director of Public Relations - Northern Virginia

By Sandy -
We are looking for an energetic and creative PR Director for this business to consumer company headquartered in Northern Virginia.  

This position reports to the Senior VP of Corporate Communications and Investor Relations.  The right person for this exciting role will be responsible for developing and executing strategic public relations programs that are media-results driven to support the dynamic needs of a growing company.  

These programs will  the company brand in both local markets and nationwide. Programs will focus on gaining publicity and exposure for the various parts of the company with traditional and online media outlets and to industry thought leaders/stakeholders.  The public relations programs must also leverage digital and social media assets.

The right candidate is a highly motivated self starter, with experience managing multiple priorities and diverse audiences.
In addition to building public relations outreach, this Director will develop new and strategic partnerships and programs that further the company brand within geographic communities
with such things as speaker's series, community partnerships and career workshops, etc.  There will be some travel.
 
This person will drive social media strategy in support of overall PR objectives, develop stories from within the company, write releases and other materials. 

The Director of PR will oversee the tactical and strategic management of the outside PR agency and will also work closely with marketing at the company.

This PR DIrector supports special events and internal communications on various initiatives, gets involved in media training as necessary, updates the corporate communications and related sections of the website, and there are often other projects or functions that may pop up.

We are looking for someone with 15 years demonstrated success in public relations program planning
and execution with an emphasis in media relations.  This person will need to have a solid understanding of social media space as it relates to public relations.   The right person will have the ability to manage multiple detailed projects at one time and bring them to completion on time and on budget.  Ideally, this person will have agency and corporate experience.  The job calls for someone with excellent written and oral communication skills and excellent presentation skills.

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