Showing posts from April, 2016

Global Media Relations for Financial Services - NY/Chi/Phila/DC/Boston

Direct and support media relations and industry analyst relations strategy for the Global Services operating group of huge consulting firm, leveraging major marketing initiatives and thought leadership in the global insurance, capital markets, banking and related sectors.

Develop and implement top tier media strategies, providing content, monitoring competitive landscape and improving overall positioning of the company.

Develop and maintain relationships with Tier 1 reporters and analysts, and top Tier 2 industry reporters and trade publications, improving the focus, quality and frequency of media and industry analyst coverage.

Help manage agencies, contractors and internal financial services support

Work with other media professionals and analyst directors, industry marketing executives, client executives to help develop tactics and content

Work closely with digital and marketing teams to build social media strategies for the Financial Services sector including social spokesperson t…