This is an opportunity to support integrated marketing activities for several different programs within a very large professional services account, at one of the country's best agencies to work for. The work includes strategic planning and content creation initiatives, helping to develop both traditional and social media relations strategy, and assisting in mentoring and training junior staff members. Candidates will also be expected to take ownership of and lead projects from start to finish, managing all client correspondence with the account driver’s oversight.
This is a B2B communications role and requires 2-5 years of fundamental integrated marketing experience, including client management, writing (press releases, pitches, byline articles, speeches, whitepapers, etc.), research analysis, content creation, media relations, and digital and social media strategy.
Experience working with professional services clients (law firms, consultancies, accounting firms) is strongly preferred. Some experience in healthcare is favored.
Ideal candidates are strong writers, creative problem-solvers, excellent multitaskers and enjoy working collaboratively with others. Motivated candidates who are self-starters and take initiative excel in this non-hierarchical structure.
Working collaboratively and productively with teams; keeping the team organized and accountable for key client deliverables
Leveraging excellent writing skills in the development of media pitches, announcements, plans and thought leadership collateral
Following professional services media trends and assisting in developing media outreach strategies; fostering strong relationships with relevant media and securing positive media coverage
Helping to design research initiatives, analyze findings and craft resulting narratives
Developing creative ways to engage with clients’ key audiences through digital and social media strategies
Conceptualizing and helping build content collateral, such as infographics, eBooks and videos
Exhibiting exceptional client service and working directly with clients on day-to-day activities
At the SAE level especially, mentoring and training junior staff members, helping them to leverage their strengths and develop integrated marketing core competencies
Bachelor’s degree required
Deep professional services industry knowledge
2-5 years of experience; title and compensation will be competitive and commensurate with experience