Manager of Public Relations - FASHION - NYC

By Sandy -
I'm working with a start up company that is already #1 in it's class in Paris, Germany and Italy.  The Public Relations Manager to oversee the company’s PR strategy in the US, to drive awareness, traffic and engagement. 

The PR Manager will create public relations plans to grow the brand among consumers and the media.  Partner with all cross-functional departments (fashion, production, business development, etc) on events, buzz marketing and product launches.

Manage the PR agency, develop regional and national PR strategies, coordinate with European PR Manager.  Position the company spokespeople as experts in the e-commerce and fashion industry, develop news, press appearances, speaking engagements, etc.

Develop collaborations with celebrities and stylists.  Maintain relationships with key media - digital, social, print and broadcast.

 We are looking for a great writer with proven creative media accomplishments.  Someone who breathes fashion, has some e-commerce experience, and knows the fashion media well.  The right person will be very organized, structured, results oriented, has great attention to detail and strong management skills.  He/she will have great communication skills, be able to work independently yet also be a great collaborator. 

This role calls for at least 5 years of experience. Other language skills and/or time abroad would be a plus. Someone with all this plus some years doing the same in Europe could take on a Director level role and oversee global PR.


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