Career based articles and job listings for public relations and integrated marketing professionals.
Great video! Bloomberg's Naked Brand
This is a great video not only for anyone who has anything to do with marketing, advertising and PR but for everyone. It's interesting, informative, startling, chock full of good info and actually inspiring.
The Strategic Marketing Manager is responsible for developing and implementing various strategic marketing campaigns and related initiatives in support of the Firm’s brand positioning, business development and recruitment objectives. Guided by the Firm’s global communications strategy, he or she supports the Global Marketing Communications Director and key stakeholders in ensuring the efficient and effective execution of marketing communications strategies and campaigns. Duties and Accountabilities: Marketing Strategy and Initiatives • Focus on creation of an integrated marketing communications strategy using a selection and mix of various tactics and approaches to achieve the business goals • Manage awareness/perception and market insight research to inform ongoing marketing communications strategy and campaign development to contribute to the development of the brand strategy and ensure it supports evolving business and client needs • Work with the Global Marketing Commu
We have an exciting new role for an Employee Communications Manager working with a global professional services company headquartered in New Jersey. This is an ideal position for a candidate who can deliver engaging, professional and impactful communications materials across a variety of channels, while developing his/her skills in strategic communications. The successful candidate will be well-versed in employee communications trends and best practices, particularly in digital communications, video, and social media, and can support existing company vehicles as well as bring new ideas on modern content and delivery. About 5 to 7 years of experience doing this in a B2B or professional services environment is required. Please Contact: Jackie Mets at: firstname.lastname@example.org
Take a moment to think about the mail a recruiter gets. Those that work with me know that I try to answer every email I receive. I appreciate when people are considerate and get to the point. I think if they took into consideration just how much mail we get, a lot of people would change their approach. I personally get about 30 direct, personal emails with resumes attached, per day. If I spent just 15 minutes on each one, it would take up almost the entire day. Pretty soon I wouldn't have any clients at all. I recently spoke to a group of communication graduate students at a top university. I added 15 entry level job hunters' cover letters to my slide presentation so that the students could see what I see. This gripped their attention. I think it really got the point across -- they saw just how bad the bad ones were compared to the good ones. And they got the idea that if I'm looking at their letter along with 15 other letters, it better be good or I