It's that time of year, and I'm starting to get a lot of requests for advice from communication majors who will be graduating soon. So here are a few Do's and Don'ts that I think will help:
1. DO put together a resume that lists your internships and any other work where industry exposure or use of communication skills were important. Proofread it and have someone else proof it so you're sure it has no typos or grammatical errors.
2. DO send your resume to various PR firms (a great learning environment to start your PR career) even if they're not listing any openings.
3. DO have an open mind and be willing to check out different opportunities - remember that you don't know everything yet and it's great to get lots of interviewing experience. Always do your best.
4. DO your research before any interview. Check out who you're meeting with on LinkedIn, read current articles about the company and /or their industry, go through the job desc…
Account Supervisor/Account Director This company is heralded year after year as one of the best agencies in America to work for.The firm has been a leader in financial and professional services PR for over 25 years.We’re looking for an Account Supervisor or Account Director to lead one of the company’s largest and most prestigious accounts, which has been with the firm for many years. The client is an international professional services firm, and the account has many different pieces to it.It involves a full range of PR activities so we’re looking for an excellent writer and manager with experience in all PR disciplines from social media to writing and through leadership.The account touches on many different business lines, so a broad exposure within the professional services arena is important. The management is smart and wonderful to work with. There’s no politics, excellent work/life balance and it’s a great time to be a part of the firm because they independent again and growing st…
Media Relations Manager directs integrated global media relations by leveraging
major marketing initiatives, thought leadership, successful client engagements,
alliance partners, and the expertise of senior management. Develop and manage relationships with key
reporters in relevant markets/geographies and collaborate with others to
develop media strategies, content and appropriate tactics designed to generate
maximum media impact in support of business objectives. Identify parties who need to be involved
either directly or indirectly on media opportunities and activities and
collaborate with corporate communications on all strategies. Manage agency and internal resources in
support of media relations activities. Write and edit news releases, working
closely with relevant marketing leads, client engagement teams and other senior
executives, client contacts, and others as appropriate. Serve as subject matter expert in media
relations and communications for internal executives. Share conte…