Less is More; Get Your Foot in the Door!
Yesterday, I received a letter and resume from someone who apparently found me in Kennedy's book of Executive Recruiters. He very specifically wrote to me and even quoted something I said on my website. "You promised on your website to always tell people the truth about their careers" he said. So even though this guy wasn't even in PR, I felt I had to respond. He quoted my website about a promise I had made! I had to answer him sincerely. So I wrote him back and explained that although I made that promise, I didn't intend it for the world...that outside my own specialty of PR, I don't have enough experience and knowledge to advise anyone on their career. Well, he wrote back and asked me if I wouldn't mind critiquing his resume and cover letter anyway. He had a loooong letter and a very detailed resume. He asked me if I thought that it was too long, and too detailed, and if I thought that was offputting. I answered him, and he was so apprecia